John Gaski
Professor Emeritus
- Department
- Marketing
- College or School
- Mendoza College of Business
- Year of Emeritus Status 2022
John F. Gaski is Professor Emeritus of Marketing at the University of Notre Dame. His degrees include a BBA and MBA from Notre Dame, and an M.S. and Ph.D. from the University of Wisconsin at Madison.
He has authored over 185 published articles, papers, and monographs which have appeared in the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of the Academy of Marketing Science, Journal of Business Ethics, Journal of Public Policy & Marketing, European Journal of Marketing, Journal of Product & Brand Management, Journal of Macromarketing, Industrial Marketing Management, International Journal of Physical Distribution & Logistics Management, Advances in Financial Economics, Business Horizons, Psychology & Marketing, Business and Society Review, Social Behavior and Personality, Sociological Spectrum, Society, Psychological Reports, Perceptual and Motor Skills, Journal of European Economic History, Geographical Bulletin, Journal of Educational Psychology, International Journal on World Peace, Defence Studies, and the Journal of Neuroscience, Psychology, and Economics, among others.
Courses taught by this award-winning teacher include Marketing Management, Marketing Strategy and Planning, Marketing Research, and Distribution Management, at both the graduate and undergraduate levels.
Professor Gaski has served on editorial review boards of the Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Inter-Organizational Relationships, Journal of Marketing Channels, and Journal of Education for Business, and was selected one of the "100 Best Researchers in Marketing" by a peer review study (Marketing Educator, 1997).
Books include Frugal Cool (Corby 2009) and The Language of Branding (Nova Science 2010). Dr. Gaski has had his commentary published in the Chicago Tribune, Chicago Sun-Times, Indianapolis Star, Washington Times, Washington Examiner, Investor's Business Daily, The Center Magazine, The American, City Journal, The American Spectator, Human Events, the New Oxford Review, and Contemporary Review, and is recognized in various Who's Who lists.
Recent Professional Activities
Email: jgaski@nd.edu